Insight Fusion Advanced Analytics
Capturing data is one thing. Providing advanced analytics is another. Channel Fusion’s Insight Fusion Advanced Analytics offering includes a myriad of reporting capabilities; everything from predefined reports based on a client’s desired outcomes to ad hoc capabilities and sharing data sources with third-party business intelligence applications. Depending on our clients’ needs, dedicated data analysts are available to support unique reporting requirements. These capabilities will be enhanced moving forward as artificial intelligence and machine learning are leveraged to create a data as a service offering.
Learn more about the Channel Fusion Insight Fusion Advanced Analytics capabilities
The Channel Fusion Measurement offering provides brands and their channel partners with a broad range of performance reporting capabilities. Whether a brand is measuring overall program effectiveness, or a dealer or distributor wants to determine return on investment for a specific campaign, reporting is available in real-time or on an ad-hoc basis. With the latest data security measures and systems in place, Channel Fusion ensures the integrity of our clients’ data.
Determining consumer sentiment to inform how messages should be tailored and making recommendations based on user behavior are just a couple of the Channel Fusion Content Personalization capabilities. With our content personalization, brands are also able to create channel partner profiles and corresponding scorecards.