Channel Fusion Blog

Archive by author: Don SchminkeyReturn
Don Schminkey is a Senior Technical Project Manager with Channel Fusion. Having spent the last five years helping to ideate, implement, and evolve Ad Builder and Digital Asset Management solutions, he brings a breath of fresh innovation to the Channel Marketing table.

Pre-Made Ads vs Customizable Templates

Pre-Made Ads vs Customizable Templates
Time to Read: 8 minutes    Introduction As a leader in Channel Marketing solutions for the last 15 years, we are often asked; “What makes a good template?” Quickly followed by “How much customization should we allow?” What seem like straightforward questions, do not lead to straightforward answers. To bring some data to the quest for those answers, we examined our Ad Builder systems to extract data points on the following topics: Templates, what a...
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