11/29/2018 11:37:00 AM • By
Time to Read: 3 minutes
In recent years, mobile usage has skyrocketed. Did you know, 95% of the U.S. population owns a cell phone, and 81% of those devices are smartphones? According to App Annie, the average smartphone user has more than 80 apps on their phone and we use around 40 of them each month. In today’s society, everything is going mobile. Because of this growth, it has enhanced the need for more innovative mobile marketing strategies in the channel marketing in...